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<p class="MsoNormal"><span style="font-size:12.0pt;color:#212121">Dear ISL faculty affiliates and JAB members,</span><span style="font-size:12.0pt;font-family:SimSun;color:#212121"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:SimSun;color:#212121"><o:p> </o:p></span></p>
<p class="MsoNormal" style="caret-color: rgb(33, 33, 33);font-variant-caps: normal;orphans: auto;text-align:start;widows: auto;-webkit-text-stroke-width: 0px;word-spacing:0px">
<span style="font-size:12.0pt;color:#212121">I’m excited to share that with the help of our newly appointed<span class="apple-converted-space"> </span><strong><span style="font-family:"Aptos",sans-serif;font-weight:normal">Outreach Assistant, Victoria Valko</span></strong><strong><span style="font-family:"Aptos",sans-serif">,</span></strong><span class="apple-converted-space"><b> </b></span><strong><span style="font-family:"Aptos",sans-serif;font-weight:normal">our
Admin Assistant Nehja, and Web Master Dhruv</span></strong>, we have<span class="apple-converted-space"><b> </b></span><strong><span style="font-family:"Aptos",sans-serif;font-weight:normal">revamped ISL’s social media presence</span></strong><span class="apple-converted-space"><b> </b></span>and
launched a refreshed media strategy to better showcase the important work happening across ISL.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:12.0pt;color:#212121"><o:p> </o:p></span></p>
<p class="MsoNormal" style="caret-color: rgb(33, 33, 33);font-variant-caps: normal;orphans: auto;text-align:start;widows: auto;-webkit-text-stroke-width: 0px;word-spacing:0px">
<span style="font-size:12.0pt;color:#212121">You can now find us across all major platforms—<strong><span style="font-family:"Aptos",sans-serif;font-weight:normal">Facebook, LinkedIn, Instagram, YouTube, X (Twitter)</span></strong><b>,</b> and, of course, our<span class="apple-converted-space"> </span><strong><span style="font-family:"Aptos",sans-serif;font-weight:normal">ISL
website</span></strong>. All of these can be easily accessed via our Linktree:</span><span style="font-size:12.0pt;font-family:"Apple Color Emoji";color:#212121"><br>
🔗</span><span class="apple-converted-space"><span style="font-size:12.0pt;color:#212121"> </span></span><strong><span style="font-size:12.0pt;font-family:"Aptos",sans-serif;color:#212121"><a href="https://nam04.safelinks.protection.outlook.com/?url=https%3A%2F%2Flinktr.ee%2Ffsuisl&data=05%7C02%7Cisl%40lists.fsu.edu%7Ccb36f6a70caa411d53c208dd6bc616ec%7Ca36450ebdb0642a78d1b026719f701e3%7C0%7C0%7C638785220702638316%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=TAOpXCw4pdOKu2kwxUcIAHXbErQmu%2BeETtnmfQHkFCU%3D&reserved=0" originalsrc="https://linktr.ee/fsuisl" target="_new" title="https://nam04.safelinks.protection.outlook.com/?url=https%3A%2F%2Flinktr.ee%2Ffsuisl&data=05%7C02%7Czhe%40fsu.edu%7C2f897753213d427a7f8608dd6ae1f001%7Ca36450ebdb0642a78d1b026719f701e3%7C0%7C0%7C638784240838164735%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOn"><span style="color:#0078D7">https://linktr.ee/fsuisl</span></a><o:p></o:p></span></strong></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal" style="caret-color: rgb(33, 33, 33);font-variant-caps: normal;orphans: auto;text-align:start;widows: auto;-webkit-text-stroke-width: 0px;word-spacing:0px">
<span style="font-size:12.0pt;color:#212121">We’ll be regularly sharing updates on<span class="apple-converted-space"><b> </b></span><strong><span style="font-family:"Aptos",sans-serif;font-weight:normal">ISL events, programs, research highlights, and featured
affiliates</span></strong>. This is a critical time for aging research, and I’ve come to realize that, as academics, we haven’t done enough to tell our stories and let our peers and the general public know about the incredible work being done here.
<strong><span style="font-family:"Aptos",sans-serif;font-weight:normal">We plan to use these social media sites with an industry-leading social media campaign strategy to communicate what we do at ISL to the world. This will significantly increase our visibility,
which will help us garner more support and recognition. </span></strong></span><strong><span style="font-family:"Aptos",sans-serif;font-weight:normal"><o:p></o:p></span></strong></p>
<p class="MsoNormal"><span style="font-size:12.0pt;color:#212121"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-size:12.0pt;color:#212121">Soon, we will be reaching out to you about your great work that should be featured by ISL. This could include featured stories, featured videos, etc. If you have any news about your research,
please feel free to share it using this Qualtrics link:<span class="apple-converted-space"> </span><a href="https://nam04.safelinks.protection.outlook.com/?url=https%3A%2F%2Ffsu.qualtrics.com%2Fjfe%2Fform%2FSV_6GpBYeM0WBWjmxE&data=05%7C02%7Cisl%40lists.fsu.edu%7Ccb36f6a70caa411d53c208dd6bc616ec%7Ca36450ebdb0642a78d1b026719f701e3%7C0%7C0%7C638785220702667147%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=qq%2FaSUhf7F5VeKK0pD1VRm74YoQGTXuWcCrKf14ztsg%3D&reserved=0" originalsrc="https://fsu.qualtrics.com/jfe/form/SV_6GpBYeM0WBWjmxE" title="https://nam04.safelinks.protection.outlook.com/?url=https%3A%2F%2Ffsu.qualtrics.com%2Fjfe%2Fform%2FSV_6GpBYeM0WBWjmxE&data=05%7C02%7Czhe%40fsu.edu%7C2f897753213d427a7f8608dd6ae1f001%7Ca36450ebdb0642a78d1b026719f701e3%7C0%7C0%7C638784240838185631%7CUnknown"><span style="color:#0078D7">https://fsu.qualtrics.com/jfe/form/SV_6GpBYeM0WBWjmxE</span></a>,
which can be found on the news page of our ISL website (<a href="https://nam04.safelinks.protection.outlook.com/?url=https%3A%2F%2Fisl.fsu.edu%2Fnews&data=05%7C02%7Cisl%40lists.fsu.edu%7Ccb36f6a70caa411d53c208dd6bc616ec%7Ca36450ebdb0642a78d1b026719f701e3%7C0%7C0%7C638785220702682106%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=809gVTyUNI03fAJ%2FNZgGBiUOm6g%2BRMzMCjFYhpeVmWc%3D&reserved=0" originalsrc="https://isl.fsu.edu/news" title="https://nam04.safelinks.protection.outlook.com/?url=https%3A%2F%2Fisl.fsu.edu%2Fnews&data=05%7C02%7Czhe%40fsu.edu%7C2f897753213d427a7f8608dd6ae1f001%7Ca36450ebdb0642a78d1b026719f701e3%7C0%7C0%7C638784240838195166%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOn"><span style="color:#0078D7">https://isl.fsu.edu/news</span></a>).<span class="apple-converted-space">
We would like these blurbs to be easily understandable by the general public so please avoid any jargons if possible.
</span><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:12.0pt;color:#212121"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-size:12.0pt;color:#212121">We will start a new round of campaign for ISL Volunteer Registry. In the past 10 years, ISL registry has been used in more than 100 research studies across our campus. We’d really like it to
keep it up to date and potentially expand to younger people (e.g., 50+). Having our social media presence would really help us get more volunteers in the community to sign up for the registry and participate in research studies here at FSU. If you have ever
used ISL registry, we hope you will share your stories and what you found in these studies and we can help you communicate these to our aging community for real-world impact.
<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:12.0pt;color:#212121"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-size:12.0pt;color:#212121">That’s where you come in—<strong><span style="font-family:"Aptos",sans-serif;font-weight:normal">please follow our accounts and share our posts</span></strong></span> <span style="font-size:12.0pt;color:#212121">with
your professional networks. Together, we can raise awareness of the real-world impact of aging research at FSU and highlight the contributions of our outstanding faculty, students, and collaborators.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:12.0pt;color:#212121"><o:p> </o:p></span></p>
<p class="MsoNormal" style="caret-color: rgb(33, 33, 33);font-variant-caps: normal;orphans: auto;text-align:start;widows: auto;-webkit-text-stroke-width: 0px;word-spacing:0px">
<span style="font-size:12.0pt;color:#212121">Thank you for helping us amplify our message and promote successful longevity far beyond the lab!<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:12.0pt;color:#212121"><o:p> </o:p></span></p>
<p class="MsoNormal" style="caret-color: rgb(33, 33, 33);font-variant-caps: normal;orphans: auto;text-align:start;widows: auto;-webkit-text-stroke-width: 0px;word-spacing:0px">
<span style="font-size:12.0pt;color:#212121">Warm regards,<br>
<strong><span style="font-family:"Aptos",sans-serif;font-weight:normal">Zhe He, PhD</span></strong>, FAMIA<br>
Director, Institute for Successful Longevity<br>
Professor, School of Information<br>
Florida State University<o:p></o:p></span></p>
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